Importance of a CRM

Importance of a CRM

✅ 1. Center business growth around your customers.
✅ 2. Align your sales, marketing, and service teams.
✅ 3. Sync and share data with ease.
✅ 4. Automate daily tasks.
✅ 5. Create workflows.
✅ 6. Simplify customer interactions.
✅ 7. Build custom dashboards and report on the metrics that matter to your business.
✅ 8. Increase sales as you deploy LIVE 2-way SMS chat
✅ 9. Centralize Customer Data
✅10. Identify and convert more leads
✅11. Increase Customer Retention Rates
✅ 12. Make Intelligent, Data-Driven Decisions
✅ It’s just a good business decision to use a CRM
And so much more. . .

Hey, why in the hell am I so passionate about using a CRM for your local business? I post about it constantly. I talk about it constantly. I’m inside of one constantly, everybody I see, I mentioned to them, they need one. It’s because it works in this day and age you need a CRM to propel your business forward.

If you’re trying to make additional sales, if you’re trying to engage with your clients, if you’re trying to put some automation in place, you need to CRM. There are a thousand of them out there. I think ours is pretty awesome. And I’d love you to demo it and try it or try it. That’s why I’m passionate about it because you can do so much with it.

Calendaring, workflows, automation, your content planner, automation. All of these things can be done inside of a CRM, content content, a customer relationship management tool or a platform. Ours is basically an all-in-one sales and marketing platform with a bit of an AI assistant attached to it, where you can write content via AI, and get images via AI.

It’s pretty cool. That’s why I’m passionate about it. I could talk about CRMs all day long because I see the value they add to the conversation. People want to talk, let’s say live two-way text chat. People want to text back and forth. Well, if your website doesn’t have that ability, you’re losing some conversations because there is an audience out there that doesn’t want to call you.

That’s the next level of commitment. They don’t want that. They want to text first. So give them that option. Does your website have live two-way text chat? If not, Let’s talk. These are basic things that you need to have dialed into any sort of online presence. I can go on and on, but I’ll leave it there.


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Top 3 Reasons your local business needs a CRM

Top 3 Reasons your local business needs a CRM

(Customer Relationship Management) tool.

  1. Centralized Customer Data: A CRM system acts as a centralized repository for customer information, which is vital for keeping track of interactions and personal details. This consolidation helps businesses provide a personalized experience to each customer and ensures that the entire team has access to the same updated information.
  2. Improved Customer Service: By utilizing a CRM, businesses can efficiently manage inquiries and support tickets, ensuring that no customer request goes unnoticed. This systematic approach to handling customer interactions can significantly enhance customer satisfaction and loyalty.
  3. Sales and Marketing Synergy: CRMs streamline the alignment between sales and marketing efforts. They allow for the tracking of leads and prospects throughout the sales pipeline, enabling targeted marketing campaigns based on data-driven insights. This synergy can lead to more efficient lead conversion and a higher return on investment for marketing campaigns.

Business Owners CRM

All-In-One Sales & Marketing System

All-In-One Sales & Marketing System

Hey, We have an INSANE piece of software that helps contractors, home service pros, and small businesses scale & reduce overhead. DM me if you want a demo. . .

“Hello! We’re thrilled to introduce a groundbreaking software solution tailored specifically for contractors, home service professionals, and small business owners looking to elevate their business to new heights. Our all-encompassing sales and marketing platform is designed to streamline your operations, dramatically cut costs, and drive growth.

Imagine having a single, powerful tool that replaces a stack of costly software, reducing your overhead by thousands of dollars annually. This isn’t just about saving money; it’s about optimizing your business processes with a suite of features that work seamlessly together, from lead capture and customer relationship management to invoicing and project scheduling.

Our platform is the result of in-depth research and understanding of the unique challenges faced by your industry. It’s intuitive, user-friendly, and fully customizable to fit the unique needs of your business. With our system, you can automate tedious tasks, follow up with leads effectively, and provide exceptional service to your clients, all while gaining insights that help you make informed decisions.

If you’re interested in seeing how our software can revolutionize the way you work and give you a competitive edge, we’d love to show you a demo. A few minutes of your time could translate into exponential growth for your business. Drop us a message to schedule your personal demonstration. Transform your business with the right tools – let’s make it happen together!”

Work with us? Connect right here!

Mobile Page Speed Optimization

Mobile Page Speed Optimization

In today’s digital era, the mobile page speed of a website is of paramount importance for local businesses.

As an increasing number of consumers rely on their smartphones to search for products, services, and information, a slow-loading website can deter potential customers and negatively impact a business’s online presence.

Mobile page speed not only affects user experience but also plays a pivotal role in search engine rankings.

Search engines, like Google, prioritize websites with faster load times, meaning a slow site can result in reduced visibility in search results.

Moreover, a swift mobile page fosters trust and credibility among visitors.

When a website lags, users often perceive the business as less professional or reliable.

For local businesses, that thrive on community engagement and loyalty, ensuring optimal mobile page speed is not just a technical necessity but a crucial component in building and maintaining a robust customer base.




What is a CRM?

The question of the day is… What is a C R M?
A C R M stands for Customer Relationship Management Tool.
It’s a device that helps you with communications to nurture relationships with prospects or clients. It’s a very simple piece of software that you can use on a daily basis.
To communicate and to stay on top of communications.
Every business needs a C R M. It’s just a matter of which one you choose.
Of course, we have ours, and I think it’s incredible, but it doesn’t matter which one you use as long as you’re using a C R M to help grow your business.
That’s the biggest part. That’s the biggest thing that you wanna look at is having something, some way to communicate with customers in one area where this is critical.
You own the data. You don’t own your Facebook likes or your Facebook followers, but you do own the data within your C R M mobile numbers. Email addresses, first and last names, super important. Have a great day.
Local Video Interviews

Welcome Kim Brooker from 2nd Impressions Photography a local body positive photographer in the North Bay area.

Welcome Kim Brooker from 2nd Impressions Photography a local body-positive photographer in the North Bay area.

Kim’s passion is helping shape cultural attitudes towards a woman’s age and appearance while helping redefine societal norms.

Kim’s goal as a photographer is to have every woman she takes photos of love themselves just a little bit more after seeing themselves in print! Kim says “You absolutely deserve to love yourself as you are, not after you’ve started going to the gym and not after you’ve gone down a few dress sizes.

You can contact Kim at any of the links below:

My website:

My instagram:

Facebook page: 2nd Impressions Body Positive Photography

Private, Woman Only – 675 member Facebook Group – 2nd Impressions – Love the Body You’re In – VIP Group

We are all about Supporting Local Businesses in Northern Ontario. If your company would like to be interviewed please reach out to Paul at 705-491-2627 or

Business Owners

Clark Business Podcast with Joel Arndt – Business Mortgage Specialist

New Podcast Up – Clark Business Podcast with Joel Arndt
As a business owner, securing a mortgage can sometimes be a challenging task.
However, there are professionals who specialize in helping individuals navigate the mortgage process and find suitable financing options.
One such expert is Joel Arndt, a mortgage agent associated with Sherwood Mortgage Group Inc.
Joel Arndt, originally from North Bay and Mattawa, has extensive experience in the real estate and mortgage industry.
He understands the significance of personal freedom and family security and recognizes that homes and properties provide Canadians with the best advantage for building long-term wealth.
Joel is committed to helping individuals achieve their financial goals and leave a lasting legacy for their children.
If you’re interested in discussing mortgages or have any pressing mortgage questions, you can reach Joel Arndt directly at 705-358-5635.
You can also check out his mortgage calculator to quickly calculate mortgage costs.
Remember, Joel Arndt, as a mortgage agent at Sherwood Mortgage Group Inc., is dedicated to helping business owners and individuals find suitable mortgage solutions to meet their specific needs.

Local Video Interviews

Paul Meyers from Clark Communications interviews Byron Jones about Ferris Business Network.

Paul Meyers from Clark Communications interviews Byron Jones about Ferris Business Network.

What is the Ferris Business Network?

How did this group come together?

Who were the initial people?

Initial plans for the group?

How can the general public get involved?

Approximately 290 Local North Bay businesses in West Ferris.

West Ferris is a neighbourhood located in North Bay, Ontario, Canada.

North Bay is situated approximately 330 km (210 mi) north of Toronto and is known as the “Gateway of the North”.

West Ferris is specifically situated on Lake Nipissing in North Bay.

North Bay, including the West Ferris neighbourhood, differs in geography from Southern Ontario due to its location on the Canadian Shield, resulting in a more rugged and distinct landscape.

The city is surrounded by forests, rivers, and even a small waterfall, contributing to its natural beauty and enhancing the quality of life for its residents.

As part of North Bay, West Ferris benefits from the amenities and services offered by the city.

The North Bay Regional Health Centre is located in the area, providing healthcare services.

Additionally, the District of Nipissing Social Services Administration Board serves the community, offering social services.

Learn more here or email

Real Estate

Clark Communications – North Bay Real Estate Market – Matt & Natasha Laframboise – Realty Executives


Clark Communications – North Bay Real Estate Market – Matt & Natasha Laframboise – Realty Executives.

Paul Meyers from Clark Communications interviews Matt and Natasha Laframboise about the real estate market in North Bay.

Is it a good time to buy? Good time to sell?

Listen in and here from the experts.

Let’s talk Real Estate and the state of the market in North Bay Ontario in March 2023.

Meet Matt Laframboise Matt, a Sales Representative with Realty Executives North Bay, Ontario is a veteran of the North Bay Real Estate Board since 2007 and specializes in residential and multi-family real estate transactions.

Meet Natasha Laframboise Natasha began her real estate career as a Real Estate Office Administrator working alongside a great team of realtors. After getting to know the business and with the encouragement of her husband Matt and the team she became a full-time North Bay real estate professional.

Meet Phil Seguin Mentored by a team of highly respected and influential realtors. Phil is a full-time North Bay real estate professional and a North Bay Real Estate Board (NBREB) Member since 2018. Phil possesses an Accounting Diploma from Canadore College and enjoys being active in the community, coaching high school football at St.Joseph-Scollard Hall and as a founding member of the Nipissing Wild Football Club

Get your home evaluation or schedule a coffee chat with Matt, Natasha or Phil right here 👉… Realty Executives Laframboise Team 325 Main Street West North Bay, ON P1B 2T9 📞 Call today 705-475-2222 Clark Communications 840 McIntyre Street West North Bay, ON P1B 3A3 📞 Call today 705-491-2627